Why is Skype so successful as a corporate communication tool?
From my personal experience Skype is getting more and more presence as a non-official corporate tool providing advance communication capabilities. According to the official reports 35 percent of Skype users utilize it for business purposes [1].
In my opinion the three more important features making Skype so attractive in those environments over other VoIP/Messaging tools are the following ones:
[1] http://gigaom.com/2010/04/20/skype-q4-2009-number/
In my opinion the three more important features making Skype so attractive in those environments over other VoIP/Messaging tools are the following ones:
- Unblockable communications: Some corporate networks try to restrict employees traffic making impossible to use other VoIP tools. Skype is able to overcome that limitation encapsulating all the traffic under HTTP/HTTPS connections while maintaing a good enough voice quality.
- Conferencing support: Skype was a pioneer offering voice conferencing support without additional equipment in the network. That innovative solution allows free and easy to use conferencing support, being a feature commonly used in corporate environments to maintain the audio meetings with your colleagues.
- Easy to use: Most of corporate employees are not interested in learning how to use and configure a complex software. Skype makes a very good job offering a software working out of the box as expected with an appealing and intuitive user interface.
[1] http://gigaom.com/2010/04/20/skype-q4-2009-number/
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